Futurist. Speaker. Campaigner. Founder of ForgeFront.

sam db

Understanding
the future
is a skill.

Sam DB helps governments and businesses take command of what comes next.

Portrait of Sam DB
[ Sam DB ]Bath, UK

Sam DB is the founder of ForgeFront, a UK futures and foresight consultancy and a trusted supplier on the UK Government’s Futures Procurement Framework. His clients have included Siemens, Leonardo, Sport England, the UK’s Cabinet Office, the Department for Science, Innovation and Technology, NATO, the FCDO and the European Union.

Before ForgeFront, Sam spent a decade inside government in London and Brussels, helping to negotiate the UK’s departure from the EU and the trade deal that followed. He has taken decisions about the future of the UK, multilateral businesses and international governments and organisations. Now he teaches you how to make better decisions too.

What is futures and foresight? The UK Government explains here.

Book Sam to speak +→ 02 Speaking
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One of only 35 suppliers on the UK Government’s Futures Procurement Framework.

20+

Government and international clients, including Siemens, Leonardo, Zurich, the UK’s Cabinet and Foreign Office, Sport England and the RNIB.

100+

Speaking engagements and leadership events for organisations big and small.

Work with Sam.

From private summits for heads of state to C-SPAN, Sam has used futures and foresight to inform organisational strategy, the geopolitics of AI, the technology behind disinformation and the future, always in plain English.

Cabinet Office
NATO
European Parliament
Siemens
Leonardo
HM Treasury
Ministry of Defence
Foreign, Commonwealth & Development Office
Department for Science, Innovation & Technology
Dstl
Defra
Daera
Department for Business & Trade
Government Office for Science
Sport England
RNIB
Healthcare UK
Cayman Islands Government
Dubai Future Foundation
Environmental Standards Scotland
Edinburgh Climate Change Institute
UK BioIndustry Association
Good Judgment
New Lines Institute
Global Future Society
Innobasque
The Future Metrology Hub